Brits Rewrite the Summer Holiday: 71% Heading Somewhere New, Booking.com Finds
Booking.com's Summer Getaway Report finds 71% of Brits heading somewhere new this summer, with adults-only stays, solo trips and secondary UK coastal towns all surging.
Sarah · Jun 30, 2026 · 2 min read
Booking.com's Summer Getaway Report finds 71% of Brits heading somewhere new this summer, with adults-only stays, solo trips and secondary UK coastal towns all surging.
Booking.com is steering travelers from Santorini, Ibiza and Bali toward lesser-known alternatives, citing data that 29% of travelers want "destination dupes."
Kayak data shows flight searches to World Cup host cities spiking overnight after knockout results, with Miami up 200% and quarterfinal cities seeing the sharpest jumps yet.
Agoda's H1 2026 data shows Malaysia, South Korea and China leading Thailand accommodation searches, with Chinese interest up 38% and inland destinations gaining ground.
Agoda has partnered with Checkout.com, putting AI transaction optimization behind guest payments and virtual card issuing behind its payouts to hotels and suppliers.
Hopper will pay $35 million to settle FTC claims it charged hidden, pre-selected Tip and VIP Support fees and oversold Price Freeze. The company disputes the characterization but chose not to litigate.
Skyscanner's 2026 summer release adds two AI beta tools — Explore with AI and a Road trip planner — alongside an expanded DROPS deals feature, a fuller Flight Tracker, and a Stays platform now covering more than five million properties.
Airbnb says family searches for US coastal stays are up nearly 20% and claims its rentals beat hotel pricing in over 60% of beach towns, publishing a list of 23 destinations alongside CoStar-backed affordability data.
Trivago's ADRs resumed trading on the Frankfurt Stock Exchange's Open Market on June 26, 2026, after Clearstream issued the settlement declaration that had been outstanding since a 2023 ISIN change suspended German trading.
Air India and Booking.com have struck a strategic partnership giving the airline's customers access to Booking.com's accommodation inventory through a co-branded platform, with Maharaja Club loyalty rewards attached.
Air India will sell Booking.com accommodation through a co-branded platform in its app and website, the latest sign of OTAs pushing distribution directly into airline channels.
Booking.com and Oxford Economics say travel demand booked through the platform supported €691 billion in European economic activity and 4.7 million jobs in 2025. The company-funded figures arrive amid DMA scrutiny.